Rainbow Universe Pageants opens our doors to both boys and girls, young adult males and young adult females. We know that in the pageant industry mostly girls get excited about competing as contestants. However, our founder Cicely Majeed believes in total equality for both males and females and she knows that both youth males and youth females are in desperate need of guidance, support and an extra dose of love in a world where youth (both male and female) are a target for abuse. Boys are also susceptible to the challenges of life growing up as adolescents and it is important that we have leaders in the world that understand males lack the motivation and upbringing to manage and control their emotions more so than females. They young and impressionable mind of a youth can lead them astray at any time by anyone promising diamonds and pearls but with the sinister intentions of harm and exploitation. Therefore, we open our doors to all youth that are interested in healing from incidences like exploitation and harm, or just want to improve their self-esteem and overall sense of self-worth. This is the purpose of RUP and that is why it is an inner beauty pageant without the focus on glitz and glam and external appearances.